Discovery report made by Mybroadband shows that South Africa’s top two networks charging up to 2 639% more for out-of-bundle data rate.
It was reported that while on contract, a Vodacom 20GB data bundle cost R329, which worked out to R0.02 per MB, but out-of-bundle the rate per MB was R0.44, 2 630% higher than an in-bundle rate.
Similarly, MTN’s 25GB prepaid bundle costs R1 250, equating to R0.05 per MB and out-of-bundle cost R0.99 per MB, 1 928% more expensive than in-bundle.
Meanwhile, the prepaid price for 20GB on Vodacom worked out 204% higher, being priced at R999 as opposed to the R329 on contract.
MTN’s prepaid versus contract offering was hiked by 234% with 20GB on prepaid costing R299 and 25GB on prepaid at R1 250.
“This as recurring revenues allow for more accurate forecasting upon which better-informed business decisions can be taken. As part of Vodacom’s pricing transformation journey, effective voice and data prices have declined by more than 40% over the past three years,” a company spokesperson said.
The spokesperson went on to say that bundles are a committed purchase that provides the company with a greater deal of certainty as to when the service will be used.
“This means that we can plan / provision network capacity with a greater degree of accuracy. As part of our pricing transformation strategy, Vodacom significantly reduced out-of-bundle prices in October last year and recognises that more needs to be done on this front.
“To encourage customers to remain in-bundle, Vodacom has introduced a variety of initiatives in recent times including auto allocate, safety bundles and smart notifications,”